Partnership Series: 4 of 4

Virtual Chocolate Tasting Session

STOP CO-MARKETING,
START CO-SELLING:
HOW TO DRIVE PARTNER
PIPELINE THAT CONVERTS

August 8th, 2025

APAC: 14:00 – 15:30 AEST/ 12:00 – 13:30 SGT

North America: 1:00 – 2:30 PM ET/ 10:00 – 11:30 AM PT

Partnership Series: 4 of 4

Virtual Chocolate Tasting Session

STOP CO-MARKETING, START CO-SELLING: HOW TO DRIVE PARTNER PIPELINE THAT CONVERTS

August 8th, 2025
APAC: 14:00 – 15:30 AEST/ 12:00 – 13:30 SGT
North America: 1:00 – 2:30 PM ET/ 10:00 – 11:30 AM PT

Series information

Explore other events in this series

AI or Die: Supercharge Your Partner Engine with Real Intelligence

June 27th, 2025

Recruit Like You Sell: Targeted Partner Acquisition That Actually Works

July 11th, 2025

From Passive to Pipeline: Activate Partners Who Close Bigger Deals

July 25th, 2025

What we will discuss

You’ve invested in events. Campaigns. Content. But where are the deals? This session unpacks how to build co-selling motions that actually generate pipeline—fueled by events designed to engage buyers and partners. Learn how to drive shared accountability and repeatable revenue through intentional, high-impact partner touchpoints.

Do your co-marketing efforts feel like a black hole? When partners and vendors co-invest in pipeline development, everyone wins. We’ll explore how curated in-person interactions and tailored programs can turn alignment into action—and deal flow.

We’ll unpack what really works to build joint pipeline—events that attract the right buyers, meetings that move deals forward, and programs that create shared accountability between you and your partners.

Agenda

  • Why co-marketing falls short and how co-selling drives real pipeline.
  • Building co-selling motions that create shared accountability and momentum.
  • Using curated in-person events to engage both partners and buyers.
  • Structuring programs that consistently move deals forward and close revenue gaps.

Host & Solution expert

Jeff Ballard

Jeff Ballard

Head of Partnership Engagement, BuyerForesight™

Registration

Participation in this Virtual Chocolate Appreciation is free of charge to qualified attendees. Once you’ve completed the registration, we’ll confirm your invitation and send you a calendar invite with a link to the meeting.

For queries related to this event, please contact our representative.

Call us