Partnership series: 3 of 4
Series information
Explore other events in this series
AI or die: Supercharge your partner engine with real intelligence
Concluded on June 27th, 2025
Recruit like you sell: Targeted partner acquisition that actually works
Concluded on July 11th, 2025
Stop co-marketing, start co-selling: Drive partner pipeline that converts
August 22nd, 2025
What we will discuss
Enablement isn’t enough. If your partners aren’t driving pipeline—or if your deal sizes are flat—it’s time to rethink engagement. This roundtable dives into what it takes to build self-sufficient, motivated partners who own the sales process. You’ll see how in-person summits, sales tools, and targeted activation strategies are turning underperformers into top producers.
Have your partners onboarded but been barely active? Engaged partners close bigger deals. This session dives into what it takes to turn partner potential into performance – with strategies for building self-sufficient partners who proactively generate and close pipeline, including summits and co-selling activation tactics.
Agenda
- Why traditional partner enablement falls short of driving real pipeline.
- Strategies to turn passive partners into proactive, self-sufficient sellers.
- How in-person summits and targeted activation unlock engagement.
- Tactics that help partners close bigger deals, faster.
Host & solution expert
Jeff Ballard
Head of Partnership Engagement, BuyerForesight™


