BFS - May 17 - VRT - The New Realities
Common Sense Virtual Roundtable:

The New Realities of Event Marketing

27th June 2024, 15:00 – 16:00 CET

Presented by


Here’s what we discussed:

Today’s marketers are feeling the impact of several (relatively recent) universal truths: brand loyalty is waning, it’s harder to build trust, and customized experiences are not just desired – they’re expected.

Event marketing isn’t exempt.

In this session, we explored how marketers are getting creative, employing an Event-Led Growth approach to battle increasing competition, decreasing buyer attention, and heightened demand for personalized interactions.

This was a discussion-driven roundtable, and attendees were encouraged to share their own experiences and ideas during the peer-to-peer conversation.

Host & Solution Expert

Head of Experience, BuyerForesight™

Participation in the Virtual Roundtable is free of charge to qualified attendees. Once you’ve completed the registration, we’ll confirm your invitation and send you a calendar invite with a link to the meeting.

If you don’t qualify, we’ll suggest other learning events that may be a better fit for you.

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