commercetools - June 21 - Commerce for Telcos
Common Sense Virtual Roundtable:

Commerce for Telcos: How to Optimise Your Digital Marketplace to Drive New Revenues & Growth

June 21st, 2023, 14:00 – 15:00 BST, Successfully Held

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Presented by

Born XDS


Google Cloud

Here’s what we’ll discussed:

The future of commerce is composable: headless, modular and cloud-native, unlocking agility and speed for transformative experiences.

In our Telco virtual roundtable, we learned how to empower modern digital commerce for CSPs. The roundtable, hosted by BORN XDS, a Tech Mahindra Company, Google Cloud, and commercetools, took a look at how to develop and implement strategies for customers to grow profitably in a borderless, digitally connected world.
We focused on sharing best practices, blueprints, and success stories that have enabled leading telecom companies to create digital-first experiences and revolutionise the customer experience.
Benefits from our customers include:
  • Shorter times to market for new product and service offerings, creating new revenue opportunities
  • High-value digital experiences: seamless buyer journeys that flex across multiple channels and complete complex product bundling with ease
  • Insight-driven, intuitive, contextualised commerce digital-first experiences
  • More reliable, lower TCO commerce stack with in-built flexibility for future innovation

Solution Experts

Jen Hawes Hewitt
Head of Strategic Programs, Cloud’s Global Telecom Industry, Google

Jen is a strategic leader with 18+ years and a track record in successfully delivering YoY double-digit business growth. She is responsible for architecting and delivering a range of Google’s strategic programs to accelerate the growth of Google Cloud’s CSP business, spanning 5G, Edge, network cloud, AI/analytics, customer experience, and IT modernization to realize greater business agility, faster time-to-market and hyper-personalized marketing and customer care.

She also collaborates with the product and engineering teams to build industry-specific roadmaps, working with Google Cloud’s C-suite customers to help them digitally transform their businesses with the breadth of Google’s capabilities.

Matt Alberts

Matt Alberts

Practice Director, commercetools

Matt has over 10 years of experience helping leading brands like BT, Rogers, and AT&T to adopt modern commerce solutions, including how they are migrating, strangling off the monoliths, and moving component by component. Matt will talk about customers who are migrating and experimenting at MACH speed.

Geoff Wright
GTM Executive at BORN Group

Geoff is a seasoned GTM leader with over 15 years of experience working on complex GTM strategies, focusing on driving CX, business value and impact for SaaS and telecoms commerce solutions.


Request detailed session notes

We are careful about who we send this key document to. The session notes will be sent based on the request, provided your profile matches our qualification criteria.

About commercetools:

commercetools, inventor of headless commerce, is a digital software provider that empowers organizations to embrace innovation and thrive by providing flexible APIs that enable an agile, customizable commerce infrastructure at scale.

Relied on by some of the world’s most iconic brands, commercetools enables continuous innovation by connecting digital channels to physical stores, and optimizing every new channel, from in-car and video content to AR/VR and voice to IoT-enabled machines, as well as future devices yet to be developed.

Participation in the Virtual Roundtable is free of charge to qualified attendees. Once you’ve completed the registration, we’ll confirm your invitation and send you a calendar invite with a link to the meeting.

If you don’t qualify, we’ll suggest other learning events that may be a better fit for you.

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