Andaz Dubai The Palm

The New Realities of
Event Marketing

Networking Dinner at Andaz The Palm, Dubai
Successfully held on 16th May 2024

HERE’S WHAT
WE DISCUSSED

Today’s marketers are feeling the impact of several (relatively recent) universal truths: brand loyalty is waning, it’s harder to build trust, and customized experiences are not just desired – they’re expected.

Event marketing isn’t exempt.

In this session, we explored how marketers are getting creative, employing an Event-Led Growth approach to battle increasing competition, decreasing buyer attention, and heightened demand for personalized interactions.

This was a discussion-driven roundtable, and attendees were encouraged to share their own experiences and ideas during the peer-to-peer conversation.

Presented by

BuyerForesight

BuyerForesight™ is the producer of Common Sense Conferences™

Dedicated to designing focused conversational marketing programs backed by company and contact intelligence, our programs emphasize storytelling, stimulating debates, and unexpected insights. Additionally, you’ll have the opportunity to connect with other savvy marketers.

MODERATOR

Sandy Sivaram
Head of Experience at BuyerForesight™
LinkedIn

AGENDA

18:30 – 18:45

Welcome

18:45 – 20:45

Dinner & Discussion

20:45 – 21:00

Closing

VENUE & REGISTRATION

Andaz The Palm, Dubai

The Palm Jumeirah – Dubai – United Arab Emirates

This event was successfully held.

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