BFS - May 08 - The New Realities
Common Sense Network & Learn

The New Realities of Event Marketing

A Virtual Chocolate Tasting

Successfully held on May 8th, 2024

Presented by


Here’s what we discussed:

Today’s marketers are feeling the impact of several (relatively recent) universal truths: brand loyalty is waning, it’s harder to build trust, and customized experiences are not just desired – they’re expected.

Event marketing isn’t exempt.

In this session, we explored how marketers are getting creative, employing an Event-Led Growth approach to battle increasing competition, decreasing buyer attention, and heightened demand for personalized interactions.

This was a discussion-driven roundtable, and attendees were encouraged to share their own experiences and ideas during the peer-to-peer conversation.


1:00 PM – 1:10 PM

Session & Participant Intro

1:10 PM – 1:30 PM

Guided Chocolate Tasting by an Expert

1:30 PM – 2:10 PM

Interactive Discussion on the Topic

2:10 PM – 2:30 PM


Host & Solution Expert

Joe Fontana
Director, North America at BuyerForesight™

Participation in this Virtual Chocolate Appreciation is free of charge to qualified attendees. Once you’ve completed the registration, we’ll confirm your invitation and send you a calendar invite with a link to the meeting.

Talk to us about attending future events

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