The New Realities of Event Marketing
A Virtual Chocolate Tasting
May 8th, 2024, 1:00 – 2:30 PM ET
Presented by
Here’s what we’ll discuss:
Today’s marketers are feeling the impact of several (relatively recent) universal truths: brand loyalty is waning, it’s harder to build trust, and customized experiences are not just desired – they’re expected.
Event marketing isn’t exempt.
In this session, we’ll explore how marketers are getting creative, employing an Event-Led Growth approach to battle increasing competition, decreasing buyer attention, and heightened demand for personalized interactions.
This is a discussion-driven roundtable, and attendees are encouraged to share their own experiences and ideas during the peer-to-peer conversation.
AGENDA
1:00 PM – 1:10 PM
Session & Participant Intro
1:10 PM – 1:30 PM
Guided Chocolate Tasting by an Expert
1:30 PM – 2:10 PM
Interactive Discussion on the Topic
2:10 PM – 2:30 PM
Closing
This is an executive peer group meeting for 8-10 senior leaders. We use a conversational, story-telling approach that works best when everyone participates.
Who should apply for an invitation?
Participation in this Virtual Chocolate Appreciation is free of charge to qualified attendees. Once you’ve completed the registration, we’ll confirm your invitation and send you a calendar invite with a link to the meeting.