COMMON SENSE
Customer Experience
& Data Analytics APAC 2022

Singapore, July 6-8, 2022

The 4th Annual Data-Driven Customer Experience Conference

COMMON SENSE CX
Customer Experience & Data Analytics APAC 2022

Singapore, July 6-8, 2022

The 4th Annual Data-Driven Customer Experience Conference

What we will discuss at
COMMON SENSE CX

Data & Analytics 2022 APAC

Customer Experience is increasingly data-centric, and the amount of data is overwhelming. How are leading companies turning all that data into better experiences that create loyalty, incremental revenue and stronger brands? How are they navigating the tension between personalisation and trust?

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Who Should Attend

Our conference is designed for 70 data-forward Senior Marketers, CX leaders, Marketing Analytics leaders, CX Analytics leaders and MarTech leaders at leading enterprises in APAC and ANZ.

Our attendees are interested in sharing and learning how to best leverage the mountain of consumer data they collect to improve their customer journeys and brand reputation.

AGENDA

16:00 – 18:00

Registration

18:00 – 18:30

Sponsor Intro

18:30 – 20:00

Cocktails & Appetizers (Networking Sponsor)

Some of our Speakers

Devendra Shivhare
Director – Marketing Technology at The Coca-Cola Company
LinkedIn
Sourabh Chitrachar
Director – Asia Technology Strategy & Operations at Liberty Mutual Insurance
LinkedIn
Neil Gardner
Chief Customer Officer – Asia at Generali Asia
LinkedIn
Lianne Mui
Director – Digital Marketing at McCormick & Company
LinkedIn

Personalisation & Trust

Privacy journey design for CX
When does personalisation create a trust problem?
Converting real-time analytics into real-time actions
New approaches to personalisation with 1st-party data

Customer Experience Analytics

Building a customer relationship health management program
The case for real-time customer analytics
Driving CX investment with ROI-focused metrics
Metrics that will matter most in 2023
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Personalisation & Trust

Privacy journey design for CX
When does personalisation create a trust problem?
Converting real-time analytics into real-time actions
New approaches to personalisation with 1st-party data
blank

Customer Experience Analytics

Building a customer relationship health management program
The case for real-time customer analytics
Driving CX investment with ROI-focused metrics
Metrics that will matter most in 2023

Quick Facts about
COMMON SENSE CX

Data & Analytics 2022 APAC

OUR SPONSORS

GOLD SPONSORS

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SILVER SPONSOR

Uniphore

Companies who have attended past Common Sense CX APAC conferences

Companies who have sponsored past Common Sense CX Events

About Common Sense Conferences

Since 2019 Common Sense conferences have hosted more than 325 events focused on a wide variety of topics from Customer Experience to Data & Analytics. Learn more at commonsense.events.

Common Sense Conferences are produced by BuyerForesight, a global marketing services and research firm with offices in Singapore, USA, The Netherlands and India.

VENUE & REGISTRATION

Singapore

Venue details will be updated and added as we get closer to July

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